Company News, Marketing News

Brandefy Ranks Top 10 Most-Searched Beauty Brands, Products

Lists includes Charlotte Tilbury, Fenty, Rare Beauty and more.

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By: Lianna Albrizio

Associate Editor

Consumers may have spent more quality time with skin care regimens since the start of the Covid-19 pandemic. Flashforward three years, as face covering restrictions have loosened, beauty enthusiasts’ chief concern has shifted to cosmetics.    According to recent research from shopping and beauty research app Brandefy, consumer interest in makeup is outpacing their interest in skin care. This started in 2021 following herd immunity from the Covid-19 virus. That, and viral TikTok videos, w...

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